Gotta Have It!: G.I. JOE x ASICS x New Era x Hex team up for new collections

Yo! Joe! G.I. Joe has been with me for the better part of my life, okay like all of it. The good guys shoot blue laser the bad guys shoot red lasers, unless you are ninja like Storm Shadow and Snake Eyes who use swords in the middle of a laser fight. These are arguably two of the coolest characters from the pantheon of heroes and villains throughout G.I. Joe’s long history. Thanks to ASICS, New Era, and Hex we can get some of that ninja apparel in our closets.

“The line is inspired by an epic chapter in the G.I. Joe lore: the rivalry between Storm Shadow and Snake Eyes. Once brothers in arms as part of the Arashikage Clan, they find themselves on opposing sides of the struggle between G.I. Joe and Cobra. Now Storm Shadow and Snake Eyes each adorn their own GEL-LYTE® III shoe designed by world renowned pop artist Anderson Bluu. Uncompromising on style and comfort, the GEL-LYTE® III boasts iconic and innovative design that wouldn’t be complete without the split tongue and ASICS’ famous GEL® technology cushioning; a silicone-like material that effectively absorbs shock and protects the feet from high-impact strikes.

“The black Snake Eyes model features a crystal rubber outsole with a discovery element, premium emblem and reflective detailing with black leather; the model is elevated and modernized with custom art on the insert.”

“The white Storm Shadow model features a crystal rubber outsole which masks the character beneath while the premium emblem detailing grounds the model in the story.”

 

 

“Through the intertwining of story and design aesthetic the model is elevated and modernized with custom art on the insert. On the bottom of both shoe models is an iced outsole revealing Zartan – a shadowy figure who plays a key part in the Snake Eyes and Storm Shadow story.”

Along with the shoes the New Era hats and Hex bag being released complete your ninja outfit.

The ASICS x G.I. JOE shoes will be sold exclusively at FootLocker.com and select POP by Foot Locker doors because Knowing is Half the Battle.


Kaos Blac
Kaosblac@comicattack.com
Twitter: kaosblac

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